WHAT IS A LAVA WASH?

Dye Process

The Lava Wash is a proprietary garment dyeing process developed by Freshiam at their wash house in downtown Los Angeles. It involves combining three distinct dyeing techniques in a specific sequence and made in small batches of our Denim Striker jacket and Triple Star flared jeans. This meticulous process ensures that each piece is unique, and one of a kind. 

Aftercare and Maintenance

To ensure the longevity and vibrancy of the Purple Lava Wash dye on your Freshiam jeans, proper care and maintenance are essential. Here are some tips to keep your jeans looking fresh :

• Dry clean is the best way to, keep color vibrant.
• If you have to wash, try and wash after atleast 5 wears.
• Always wash jeans inside-out to minimize direct dye contact with other garments
• Only use cold water when washing.